If you do not know where to start, start here

You know there is a story in there. Let's find it.

One ninety-minute session to name the story worth telling, and a written plan in your hands within a week.

The problem this solves

Which story have you been sitting on the longest?

Most teams have three or four they know are good, and no way to tell which one will actually move people. So none of them get told, and another quarter goes by with the best thing you did still sitting in someone memory.

What you get

A plan you could hand to anyone

The story, named. The single one worth your time and money this year.
Who it is for, what you want them to feel, and what you want them to do.
The shape it should take, sized to the capacity you actually have.
The first thing to make, so you leave with a next step and not a wish list.
All of it written up and sent to you within a week.

Before the camera ever comes out

The thinking is the product

Most people think the video is the hard part. It is not. Choosing the right story, and knowing exactly who it is for, is the part that decides whether any of it works.

That is the whole ninety minutes.

What the session looks like

Ninety minutes, and you leave with the answer.

First

You talk, I ask

You bring the work and the people in it. I ask the questions that surface what is actually there, including the ones you have stopped noticing because you are too close to it.

Then

We name the one

Out of everything on the table, which single story will move the people you need to move this year. We decide it together, out loud, and you will know why.

Then

We shape how it gets told

Who it is for, what they should feel, what they should do, and the format that fits the capacity you actually have.

Within a week

The written plan lands

Everything we decided, on paper, ready to run.

See it in the work

Where a named story ends up.

Every piece in the portfolio started the same way: someone deciding which story was worth telling.

See it in the work

What this asks of you

Ninety minutes. That is the whole ask.

No filming, no prep work, no homework beforehand. You bring the work and the people in it; the questions are my job.

And it credits 100 percent toward a retainer if you decide to go further, so nothing here is wasted.

Who this is for

Teams sitting on something good

You know you have something worth telling and cannot see which one it is. Especially if you are the whole communications department.

Who this is not for

Anyone who needs a finished video next week

This session is the thinking that makes the filming worth doing. If you already know your story, skip straight to a conversation about a retainer.

Before you ask

Questions people actually ask

Do I need to be on camera?

No. There is no filming in this session at all.

How soon do I get the plan?

Within a week of our conversation.

What if we want to keep going after?

The session credits 100 percent toward a retainer, so nothing is wasted.

Do we need our stories ready beforehand?

No. Surfacing them is what the ninety minutes is for.

"Braden is great at what he does. Branding and messaging for your company is one of those unique but mysterious skills that we simply cannot execute well as entrepreneurs. Let Braden tell you how to cultivate your story."

Ryan Grimes · Owner, Beltway Heating and Air

Find the one story worth telling.

Book the session

Not ready? Watch the free webinar instead.